Media Relations
In New Zealand it’s still ‘not what you know but who you know’….
We’ve all seen vast changes in the media landscape recently and the opportunity for powerful organisational storytelling has never been greater.
Having authoritative content that ranks highly in Google can often be of more value than gaining a front-page news story. We work with our clients to guide their communications strategy in line with their SEO and overall business objectives.
The essence of our craft hasn’t changed and that is understanding audiences and creating content that is engaging and meaningful to them.
Our friends in the media still have a vital role to play whether this content is earned, owned or paid and that’s where our well-honed craft of storytelling and long-standing media contacts delivers results.
Case Studies
Find out how we can help you using our strong media contacts
Purple Sherbet has been like an extended part of our marketing team for over a decade. Their commitment and service delivery standards are second to none.Scott Bromwich, Business Development Manager, Daltons
Having worked with a number of media managers and publicists in the last 14 years, I would rate Lisa one of the very best. Lisa always goes the extra mile for me and it shows.Scott Rice, Event Director, NZ Ocean Swim Series
Uniformly delightful to work with, regardless of the stresses involved (such as miraculously managing to turn a disaster to our advantage). We would highly recommend Purple Sherbet to anyone looking for a dedicated PR company.Debbie Hardy, Sponsorship & Marketing, Auckland Garden DesignFest